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27 million pieces of digital content shared daily
According to a new study released by AOL & Nielsen on MarketingProfs, there are about 27 million pieces of digital content shared every day. Additionally, nearly 25% of all social media messages...
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Twitter Users Want Brands to Respond
Every so often the question of privacy comes up with regards to brand social media engagement. Won’t a lot of customers be put off if they receive a message from a brand but aren’t directing a...
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Mobile social media usage still surging
According to a recent comScore study (published on eMarketer), mobile social network adoption and usage is still growing rapidly. Fueled by an increase in smartphone sales, unique mobile social...
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Report: Listening & Engaging on Social Yield Positive Results
It may not come as a surprise to all, but a new report from eMarketer showing that listening and engaging on social has positive results is good validation to the marketers currently incorporating...
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The age and gender effect on Facebook Ads & Likes
cash advance walzem According to a recent study by Facebook-centric marketing agency SocialCode, Facebook ad click-through rates and “like” rates are significantly impacted by age, and to a lesser...
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